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Acquiring customers is nice. Keeping customers define how you stay in business.
For business owners, the ideal state is to create a customer base that creates new customers. Not only will loyal customers keep coming back themselves, they’ll also become a linchpin of your marketing efforts.
1. Reach out within seconds
2. Follow up
3. Know your customers
4. Law of least effort
5. Actions speak louder than words
Converting your customers to clients is important to be in the competition around.