The ChatGPT Use Cases We're Watching Most Closely

Why is everyone so obsessed with ChatGPT? We answer that question and more including what it is, how you can use it, and what’s coming next.

Cosette Cressler • Jan 10, 2023

As a communication tech company, naturally we’ve been paying close attention to the newly released ChatGPT. The language model blew our minds with its ability to write like a human about seemingly any topic. It can create a Shakespearean poem one minute and then debug your code the next. Many believe this AI powerhouse has the potential to change every industry—forever. But what can you use it for today? Keep reading to learn some ChatGPT use cases we'll be watching closely.

What Is ChatGPT?

Well, why don’t we let it introduce itself?

Definition of

Who built ChatGPT?

ChatGPT was built by OpenAI. They’re an AI research and deployment company that’s working to build safe and beneficial artificial general intelligence (AGI) systems that benefit all of humanity. Before the release of ChatGPT, OpenAI made waves with the beta launch of DALL·E 2 earlier this year.

Is ChatGPT free?

ChatGPT is free…for now. ChatGPT is still in the research review phase. At this time, OpenAI is eager to receive feedback on the chatbot’s responses so the AI can become better at answering questions. They are allowing users to sign up and test it out free of charge so they can improve the final version of the tool.

How long will ChatGPT be free?

That is still unknown. OpenAI’s CEO, Sam Altman, has warned users not to expect free access indefinitely, tweeting: “We will have to monetize it somehow at some point; the compute costs are eye-watering.”

We can look at how OpenAI monetized DALL·E 2 to help get an idea of what we can expect. Every DALL·E user receives 50 free credits during their first month of use and 15 free credits every subsequent month. Users can buy additional credits in 115-generation increments for $15.

It’s not far-fetched to guess that ChatGPT will be monetized in a similar manner—with usage-based pricing and volume discounts available to companies working with OpenAI’s enterprise team.

Why Is ChatGPT Such a Big Deal?

ChatGPT reached 1 million users in just 5 days. (It took Netflix 3.5 years to reach that milestone.) Clearly, people who aren’t even into artificial intelligence are paying attention to ChatGPT. So why is everyone obsessed with this new AI bot?

ChatGPT is one of the first showings of what a very large, powerful AI system can accomplish for “normal people.” You don’t have to be a machine learning engineer or tech genius to use and find value in the tool. After years spent navigating through overhyped AI-driven products with seemingly false promises, users around the world are thrilled to get their hands on something that seems to actually deliver value.

Users are having a lot of fun exploring the potential ways ChatGPT could improve their individual day-to-day workflows. And they are already eagerly discussing how the tool will affect the future landscapes of countless industries. Let’s jump right in with the rest of the world, and explore the many use cases for ChatGPT.

Best Potential Use Cases for ChatGPT

1. ChatGPT for Coding Help

One thing that users seem to agree on (and find surprising) is how well ChatGPT does with coding. Since Day 1, people have been experimenting with ChatGPT’s ability to write basic code and build website pages.

ChatGPT also seems to do really well with coding questions and can even serve as a debugging assistant when developers are feeling a bit stuck. For example, you want to enable your users to send texts without leaving your app or platform:

Sample JavaScript code that lets users send text messages to each other.

2. ChatGPT for HR and Business Operations

HR and business operations professionals tackle a wide variety of tasks and responsibilities. And ChatGPT can help with a lot of them. For example, you can use the AI tool to quickly spin up job postings by typing in the skills and qualifications needed:


If you’re an HR or business ops professional that wants to play around with ChatGPT here are some more things you can try:

  • Ask it to create a slide deck presentation outline for you

  • Request icebreaker ideas for your next company meeting

  • Generate sample budgets you can share with your team

  • Ask it to update old training and development materials

3. ChatGPT for Social Media

ChatGPT is a great tool to bolster your social media presence — whether you’re promoting an online store, a tech startup, or even a dating app. With relatively little input, the chatbot can write social media posts for you. It will even include relevant hashtags to help boost views, likes, and shares. Check it out:

ChatGPT example and response.

Whether you choose to publish the ChatGPT social media copy verbatim or tweak it to better match your brand is up to you. Either way, it’s clear that social media is a great use case for ChatGPT.

4. ChatGPT for Product Descriptions

Writing product descriptions for your online marketplace of choice can be a straightforward yet time-consuming task. People often choose to either throw together short, generic blurbs or outsource this work to someone else—resulting in underwhelming and basic descriptions that fail to entice buyers. Fortunately, the straightforward nature of this task makes it a perfect use case for ChatGPT.

ChatGPT can generate product descriptions quickly and efficiently, saving you time, effort and money. Let’s look at an example of a ChatGPT-generated product description for an online marketplace:


As with all use cases, we recommend incorporating a quality control check before anything goes live. You’ll want to make sure that every product description is accurate. In the example above, I never specified that the beads are carefully handcrafted. Assuming that they aren’t, this would need to be edited.

The more specific you are, the better the results. And you’ll also want to add in any product-specific competitive advantages or “special features” that the AI bot won’t know about:


5. ChatGPT for Customer Service

Customer service chatbots are everywhere, but most customers don’t want to use them. According to Statista, only 34% of consumers stated they would be comfortable using chatbots in an online retail situation. This number drops even lower for healthcare at 27%, banking at 20%, and government at 10%. (Statista)

Why do consumers reject these chatbots? Typical customer service chatbots don’t understand natural language, have a high capacity for misunderstanding customer questions, and provide minimal help due to limited available responses. Enter ChatGPT.

Unlike traditional customer service chatbots, ChatGPT uses a multi-layer transformer network. This type of deep learning architecture has proven to be effective at processing natural language. So, a customer service bot built on ChatGPT will be able to better understand and engage customers—generating responses that are truly tailored to the user’s input.

In addition to conversation tasks, ChatGPT can also be used to answer frequently asked questions, provide product information, and help customers navigate your website or mobile app.

6. ChatGPT for edTech

An AI chatbot capable of writing college-level essays is sure to shake up the edTech portfolio. While many educators are worried ChatGPT will bring on a flood of cheating, there is also an undeniable excitement as edTech companies look to leverage ChatGPT.

Educators may want to use ChatGPT to create and update lesson plans and instructional support materials. For example, a combination of ChatGPT and DALL·E 2 could be used to turn traditional textbook content into rich, multimedia learning experiences.

Tutors and teachers alike can utilize ChatGPT to provide real-time feedback on students’ writing. Some are already using ChatGPT-written essays as examples of mediocre writing, assigning their students to edit and improve the essays to enhance their own skills.

They can also take advantage of ChatGPT’s ability to answer most questions to enhance student learning both in the classroom and at home — even fine-tuning the AI on data sets that are specific to their subjects to ensure accuracy.

ChatGPT — What’s Next?

As impressive as ChatGPT is, it’s still only the beginning. Even as you’re reading this OpenAI’s algorithms are getting better and better with each user that tests out the tool. We fully expect the chatbot’s answers to get more accurate and more nuanced with time — opening up even more use cases across industries.

However, that doesn’t mean you can sit back and watch ChatGPT do your work for you. At least not fully. There are still best practices, learned understandings, and creative touches that can only be implemented by a human. But, if you don’t mind spending a little time on cleanup, ChatGPT may be a great place to start in a large variety of instances. If nothing else, it can help you escape writer’s (or developer’s) block.

If you haven’t already, create a free ChatGPT account and start testing it out.

Cosette Cressler


Cosette Cressler is a passionate content marketer specializing in SaaS, technology, careers, productivity, entrepreneurship and self-development. She helps grow businesses of all sizes by creating consistent, digestible content that captures attention and drives action.

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